Cross-Device: A Year in Review
 
 
Cross‑Device:
A Year in Review
 
 
The Era of Cross‑Device has Arrived
 
In just over a year, more than 1,000 Advertisers have enabled our Cross‑Device solution, resulting in hundreds of thousands of tracked orders and millions in Advertiser sales and Publisher commissions.

Understand the impact of your consumers' shopping behavior and formulate a plan to highten their experience across devices and maximize your program's potential.
 
 
2018 Cross‑Device Intelligence Report
 
Did you know that sales involving multiple devices led to a 23% increase to average order values? Optimize for cross‑device using insights and strategies in our 2018 Cross‑Device Intelligence Report.
 
This report hightlights:
 
Key strategies for engaging with shoppers across devices
How cross‑device shopping behavior changes each day of the week
Differences in time to conversion on one-device vs. cross‑device
Benchmarks on share of sale by device path to purchase
 
 
 
Join Our Webinar
 
For more information about the findings from the 2018 Cross-Device Intelligence Report, as well as strategies on how to optimize cross-device sales in your marketing program, join us for our webinar!
 
July 18, 2018 @ 11 AM PT
 
 
 
A New View into Affiliate Performance
 
This holistic view of the consumer journey gives new insight into device paths, time to conversion, and impact on average order value.
 
How are you optimizing and influencing sales across devices?
 
 
 
What People are Saying
 
 
"As the customer journey changes, it’s important for us to track and understand it in detail from discovery to conversion. With over 50% of transactions occurring on mobile, we are excited to capture more data and conversions with CJ’s Cross‑Device tracking."
 
 
 
"Cross‑device correlation is especially important in China cross-border commerce, where over 70% of product discovery occurs on mobile devices but the majority of actual cross-border transactions conclude on the desktop. As a top of funnel content/discovery site, cross‑device correlation is a critical merchant requirement and dictates which western brands receive posting preference. We applaud CJ.com's leadership in the affiliate cross‑device correlation initiative."
 
 
Even More Cross-Device Strategies
 
For additional information and strategies on how to capture more sales from the ever-growing cross‑device shopper, check out these articles: