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Invitation Email From Slack

Strengths

Nice big readable type in an email is one of my favorite characteristics of a great product email. Its good for mobile and frankly I think its good for web most of the time too. Though I’m not often a fan of wide open uncontained email designs I think this one is working.

Weaknesses

The typography here could use a little bit of hierarchy to come through more clearly. Headings rather than just bold, and maybe a slightly lighter color for the body copy. Scannability of the hierarchy of typography aids in faster perception of what’s being said or communicated in an email. Due to the brevity of the email I also think the sec on button is a bit redundant.

Mobile Email View

Invitation-email-from-slack_Mobile

Other Slack Emails

Other Emails from App

Other Emails from Welcome