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5 city guides for your next long weekend away

I liked the overall design of this email and the information was also interesting. This ‘5 last-minute European destinations’ email from Booking.com is well-designed, with a nice use of colours and imagery and a nice overall layout on both desktop and mobile. I thought the copy had a nice tone and was the right amount to be informative without being overbearing.

The email has multiple useful links to specific and relevant website content. It is also built using the Hybrid framework for increased responsiveness. I liked the subject line and the use of a blank preheader to put more emphasis on it.

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